Start your startup

If you have come this far you have surely already validated your startup, so now start your startup!

Discover our contents to carry your business forward. Stay up to date!

Start your startup: find out our resources

  • Team
  • Brand Identity
  • Business Plan
  • Pitch

Start your startup building your winning team

Do you know how to build a winning team for your startup? We talk about the guidelines to follow to build a successful team.

If you want to know more, read the article Team and startup success: how to build it, in which we covered the following topics: Guidelines to build a startup success team – Soft skills, Hard skills and Skills complementarity – Motivation, Mission, Vision and Values – Team Governance – KPIs and monitoring of results

Are you a startup founder? Do you know how to build successful corporate branding for your startup? We talk about the guidelines to follow to build a successful corporate branding for a startup.

If you want to know more, read the article Corporate Branding and Brand Awareness for startups, in which we covered the following topics: What is corporate branding? – How to build it? – Mission, Vision and Values – Target Audience – Positioning – Logo and Design – Integrated communication and corporate storytelling – Corporate branding strategies, brand awareness and reputation – LinkedIn for corporate branding.

Do you know how to create a successful logo for your startup? 

If you want to know more, read the article Logo and brand identity: their importance for startups, in which we covered the following topics: Why the logo is important for a startup – What are the basic steps to follow to create an effective logo? What tools are useful for creating a logo for a startup?

Do you know how to create an engaging storytelling for your startup?

If you want to know more, read the article Corporate Storytelling, key driver for brands, in which we covered the following topics: What is corporate storytelling – How to do it – Which are the best channels – Qualities of a storyteller – The best 5 books.

If you are a startup founder, you know that at a certain point of your startup life you will need to create your Business Plan. If it is your case, don’t miss the following videos to get an overall picture of the key elements of this document.

One of the essential parts of the Business Plan is the Marketing Plan and today, for sure, the setup of your digital marketing strategies. Hereafter, we will make a focus on the marketing plan and the RACE framework to support you in the design of your digital marketing strategies and tactics.

Once you’ve validated your business idea and developed a profitable and scalable business model, you should prepare your presentation. If you need funding to be able to develop your product or service to attract investors, you should engage your audience with an impactful pitch. Watch these videos to find out more!