Influencer marketing platforms: a list of 70 tools
Table of Contents
Influencer Marketing Platforms to rock your startup
Influencer marketing platforms allow startups, brands, advertising and communication agencies to find the right influencer for their specific needs more easily. Influencer marketing software also allows to manage campaigns and analyze their results through specific ROI measurement features. An influencer marketing platform helps not only in the choice of influencers, but also in the rest of the management, for example also payments to influencers. Other useful functions of the platforms concern the possibility to manage the CRM of the campaigns themselves and social posts and to search through filters.
The world of Influencer marketing platforms becomes more and more competitive, so it is difficult to choose the right one for each case.
Here is a list of those that deserve to be considered and a list of over 70 Influencer marketing platforms around the world.
The best 30 Influencer Marketing Platforms
Here you are the list of the best 30 Influencer Marketing platforms to include in your marketing strategy to boost your startup.
Blog Meets Brand, one of the best influencer marketing platforms
Blog meets brands is a company that connects bloggers and brands. This company is based on two main premises, influence and independence. On the one hand, influence because a blog is what makes you different in a digital world, on the other hand independence because this is the key that makes you an influencer.
In this way the company has developed a tool that improves the relationship generated between bloggers and brands to promote different actions and generate online conversations.
In addition, Blog meets brands gives you all the power, as a user. That is, the company will not put you in contact with anyone who does not meet your need, nor will it make you unwanted proposals. You decide which brands you’re interested in.
If you register on the platform, you will also receive invitations to events, chances to try new products and live great experiences.
Pricing
The price must be requested
Brand24, one of the best influencer marketing platforms
Brand24 is one of the best known and quoted influencer marketing platforms. It is suitable for small and medium-sized brands and it is active all over the world.
It is the ideal solution to monitor your online reputation, find influencers, monitor the results of your campaigns and prevent public relations problems.
Brand24 also allows users to monitor and analyze online conversations about customers, competitors, brands and products.
Pricing
Brand24 has a free trial and 3 paid plans:
- Plus: at $49
- Premium: at $99
- Max: at $299
Buzzoole, one of the best influencer marketing plarforms
Buzzoole is one of the most successful Italian Influencer marketing platforms.
It has achieved excellent results in both growth and affirmation in record time. Indeed, it has obtained round of millionaire fundraising and collaborates with over 850 customers in Europe boasting one of the largest content creator marketplaces composed of 2 million profiles.
Buzzoole identifies the most suitable content creators for each brand and combines creative strategy, account management and innovative technology, to create the most effective influencer marketing strategy. The platform manages the project from the beginning and allows to contact content creators during the development phase in order to make all the necessary changes, and to monitor the performance and reporting of posts to verify their effectiveness.
Moreover, Buzzoole is equipped with artificial intelligence which, taking advantage of natural language understanding and image recognition, carries out in-depth and accurate analysis of profiles and contents.
Pricing
The price must be requested.
If you are interested in Buzzoole, please read more on: Influencer Marketing: success story of Buzzoole and Fundraising success story on influencer marketing
BuzzStream, one of the best influencer marketing platforms
Buzzstream’s influencer marketing agency systematically ranks influencers based on their priority and influence by looking at the influencer’s social media profiles and contact information. It helps track the range and also has a Google Chrome extension.
This platform helps SEO and PR teams to build quality relationships with influencers, drive word of mouth spread, improve search performance, and improve personal branding.
BuzzStream offers a search service that helps expand one’s network, an email marketing service, a management tool of one’s projects and a reporting service useful to evaluate the effectiveness of one’s influencer marketing strategy.
Pricing
BuzzStram offers four subscription plans:
- Starter: $24 per month
- Group: $99 per month
- Advanced: $299 per month
- Custom: from $999 per month
Coobis, one of the best influencer marketing platforms
Coobis is one of the most important Influencer marketing platforms of the moment. Not only because it brings together the basic conditions for good operation and performance of campaigns, but also because it presents itself as one of the most complete software and meets the needs of the target audience with different goals, advertisers and publishers.
First, it offers services for advertisers. That is, brands, agencies and marketing managers who want to gain more visibility through quality content on the web and on social networks. By registering it is possible to access a panel where, through searches tailored to the country, language, sector or theme, appropriate influencers will be found. There are over 10,000 publishers available.
Coobis also meets the needs of publishers who want to generate more revenue by posting sponsored content on the website and on social media. These are influencers, bloggers or digital media. By doing the registration, brands will get in touch with you.
Coobis is based on a total transparency model in which 70% of revenue is for publishers and 30% for Coobis. In addition, the platform emerges because it does not require a minimum amount to start earning. It’s one of the best alternatives to connect with quality influencers who really represent your brand and that can help you reach powerful and segmented audiences.
Pricing
The price must be requested.
CreatorIQ
CreatorIQ is one of the Influencer marketing platforms that was created for companies that need a large-scale influencer marketing strategy.
From discovering top influencers, celebrities, and micro-influencers to managing relationships and tracking key metrics, CreatorIQ is one of the most important Influencer marketing platforms of recent times. It helps advanced companies learn, manage, and approve brand sponsorship through a corporate registration system.
The platform provides many services to help brands and publishers such as dashboards, reporting, ROI analysis and tracking, email marketing, influencer determination, project and influencer relationship management, social media and payment tracking, and much more.
Pricing
The price must be requested.
Fluvip
It is a company born in Colombia with a large presence in Latin America and in the Hispanic market of the United States.
Its task consists in connecting brands and influencers with the aim of helping both of them monetize their actions on social media. So, the main focus of the software is ads-oriented.
In addition, this company has its own analytics panel thanks to an agreement with Twitter. A positive aspect for influencers who can receive proposals from recognized brands.
Fluvip has over 30,000 registered users. And they get from a minimum of $50 up to $150,000 from the agreements they make.
If influencer marketing collaboration and strategy develops properly, you’ll notice a big increase in visibility and conversions. But as in any process, the basis on which the strategy is built is fundamental.
Pricing
The price must be requested.
Heepsy, one of the best influencer marketing platforms
Heepsy is an Influencer marketing platform designed for agencies, advertisers, e-commerce, and brands that interact with influencers.
It offers a very large pool of influencers, indeed there are more than 7 million worldwide.
Thanks to powerful and refined filters, it is able to analyse fake followers, audience contacts, collaborations with the brand and it finds collaborators right for geographical position, category, involvement or demographic of the public.
It is also possible to create downloadable lists and analyse brand quality scores and reviews.
By creating filters in Heepsy, it is also possible, for example, to get all influencers in a specific city with followers between 5000 and 100000.
Pricing
Heepsy has a free plan and 3 subscriptions:
- Starter: $49 per month
- Business: $169 per month
- Gold: $269 per month
HireInfluence
HireInfluence is one of the influencer marketing platforms that offers high-level performances. Thanks to the quality of its services, it has received many important awards and, since 2011, collaborates with the most famous brands.
HireInfluence offers high-quality creative support to strengthen brand reputation. In order to turn your vision into digital content, HireInfluence campaigns draw on influencer skills and creativity to produce some of the best user-generated content that can engage your audience.
The platform helps brands with a comprehensive influencer marketing service, creative talents take care of the design, editing and production of effective content for our business and project management tools.
Pricing
The price must be requested.
Hivency
Hivency is one of the best platforms for micro-influencers. It operates in many sectors such as fashion, beauty, travel, food etc.
The platform is designed to bring together brands, customers and influencers, to create the best influencer marketing and customer experience strategy.
Hivency helps brands through many efficient services such as ROI data analysis and campaign, influencer determination, content management, campaign, communication and influencer relationships, management and monitoring of social networks. Customizable search via emoticons and filters and much more.
Pricing
The price must be requested.
Hollyfy, one of the best influencer marketing platforms
Hollyfy is one of the Influencer marketing platforms that connects marketers and influencers. It uses machine learning, predictive analytics, and algorithmic matching to create opportunities for new media and effective brand engagement.
Hollyfy offers a comprehensive media management service thanks to a team of professionals, analysts and data scientists and behavior strategists. With the smart contracts service, it implements legal transfers to simplify contracts and have greater transparency.
The platform also uses artificial intelligence to optimize budgets and to create the best matches between influencers and marketers.
Pricing
Hollyfy offers a free plan and two paid plans:
- Professional Plan: $25 per month
- Enterprise Plan: $125 per month
Hoopygang
Hoopygang is a social influencer company that combines technology and communication to provide its customers with reliable and scalable social influencer marketing services. It is designed for large companies and communications agencies that aim for social campaigns organized through networks of influencers.
Through Hoopygang it is possible to analyze the performance of each individual influencer, coordinate the campaigns that are organized, according to the social network used, and it is possible to manage relationships with influencers.
Pricing
The price must be requested.
Hypetap
Hypetap is an influencer marketing service provider for brands, talent managers and agencies. It has about 1240 influencers for a total of over 136 million followers and one of the best technology funnels that allows brands to create effective campaigns thanks to quality creative creators.
Hypetap allows to design campaigns with a multi-channel system to have the best results. The platform teams analyse influencer content to assign the most suitable for each business and manage and implement each campaign’s deployment strategy in order to get the best results.
Besides, the platform offers a project management and customization service.
Pricing
The price must be requested.
Influence4you
Influence4you is one of the Influencer marketing platforms that helps brands and agencies to get in touch with influencers, in order to communicate to a young audience.
Since 2012, Influence4you has collected more than 500 successful campaigns, achieved thanks to the quality of the services offered and the technology used.
The platform offers many benefits such as detection of fake influencers, data analysis and ROI tracking, campaign management, influencer and payment tracking, and the ability to perform personalized searches through filters and veneers.
Pricing
The price must be requested.
Influencer
Influencer is a UK-based influencer marketing agency that is dedicated to producing quality more than quantity. Before adding any influencers, their content, engagement metrics and follower trend are all evaluated in order to avoid fake likes and fake followers. It has a solid analysis for monitoring influencer campaigns.
Influencer guarantees the creation of awareness, the improvement of personal branding, the production of ROI and the security of getting your message to the right target through quality influencers.
All this is possible thanks to the organic marketing union of influencers with the distribution of paid media and the production of effective contents.
Pricing
The price must be requested.
Instabrand
Instabrand is a tool that allows companies to view very interesting data, such as influencer username, gender, number of followers, locations, hashtags or mentions used, keywords and social media on which the influencer is active.
Instabrand helps brands and businesses thanks to the advantages it offers to its customers: a website design service also available for e-commerce, SEO optimization of the website to position itself in the best way, a digital marketing service with PPC marketing on Google, Facebook and Instagram, creation and optimization of social profiles and an analysis system with which to monitor every day all aspects of its business.
Pricing
The price must be requested.
IZEA
Izea is one of the pioneers of Influencer marketing platforms, founded in 2006, has collaborated with the best brands and the best content creators.
Izea currently manages the leading influencer marketing exchange, with over 4.6 million creators and offers a comprehensive self-service SaaS platform. It also recently launched the augmented sponsorship service.
Izea offers many benefits such as data analysis and ROI tracking, CRM, influencer determination, campaign and influencer relationship management, payment, social and conversion tracking, and much more.
Pricing
The price must be requested.
Julius
Julius is the most in-depth database of micro and macro-influencers, bloggers and celebrities and offers over 50 search filters to segment influencers and facilitate brand search. The platform deals with over a million influencers data to find the best for a successful campaign.
Julius offers many benefits such as campaign data analysis, ROI tracking, social media integration and monitoring, campaign planning and scheduling, workflow, campaign and influencer relationship management, and much more.
Pricing
The price must be requested.
LovBy
LovBy is an Italian platform that pays great attention to the quality of the work done by Influencers. It is not focused on numbers but on the strong favour within the community and the reference niche. Ideal for micro-influencers.
Thanks to the simplicity of use, it allows companies to get in contact directly with potential customers and assigns each brand the most suitable influencer.
Influencers register and are classified through an algorithm and companies decide on the action, the CPA and pay only to the goal achieved. LoveBy also offers a monitoring system to keep track of the progress of the campaign at all time.
Pricing
The price must be requested.
Markerly
For an authentic affiliation of your brand and to connect with real people, the influencer marketing agency Markerly offers a truly efficient platform.
Through Markerly CRM tools and campaign management it is possible to create your own marketing network, while the influencer solution helps to recognize the most suitable influencers for a specific brand.
Pricing
The price must be requested.
Mavrck
Mavrck is one of the all-in-one advanced Influencer marketing platforms. It collaborates with large and influential companies and combines brands and influencers creating efficient collaborations with quality content.
Mavrck is one of a kind because it offers workflow automation, end-to-end relationships, advocacy referrals, integrated influencer measurement, and loyalty marketing programs. Change brand perception, drive memberships, increase visibility, and generate revenue.
Pricing
The price must be requested.
NeoReach
NeoReach is an influencer marketing platform that uses a special algorithm that connects to your website to track indexes and data and import it into the platform. It allows companies to find new influencers and upload existing influencers, allowing them to manage relationships and monitor ROI.
NeoReach collaborates with over 3 million influencers and addresses companies of all sizes, helping them manage their audience through reports, analytics and much more.
Pricing
The price must be requested.
Octoly
Octoly is one of the Influencer marketing platforms that relies on exchange and reviews. Companies provide influencers with free products that will need to be reviewed by them. When the Influencer has reviewed the products, they can order more. It is very popular among micro-influencers and operates mainly in the beauty sector.
Octoly offers many benefits with campaign analytics, data and ROI tracking, influencer determination, content management, campaign and influencer relationships, and much more.
Pricing
The price must be requested.
Open Influence
Open Influence is one of the Influencer marketing platforms globally focused on generating brand value across all channels.
The platform boasts the largest data collection of influencers, who are carefully selected to enter the platform. Open Influence also uses machine learning and image recognition to analyse over 100 million contents.
Pricing
The price must be requested.
Scrunch
Scrunch is a powerful software that allows brands to search for the most specific influencers who meet their needs, covering all social channels (YouTube, Twitter, Facebook and Instagram). The platform also allows to create bookmarks and lists to simplify the organization of influencers.
Scrunch has one of the largest databases in the world, with over 20 million profiles and billions of datapoints.
Pricing
The price must be requested.
SocialPubli
SocialPubli is one of the Influencer marketing platforms that connects companies with influencers, transmitting the brand’s message through different spaces. In addition to blogs, social media plays a key role. Twitter, Facebook, Instagram, LinkedIn, YouTube and Snapchat are the protagonists. The key point of this platform is that, not only does it work with influencers, but also welcomes micro-influencers to develop all kinds of collaborations.
In case you are an influencer, the only thing you need to do is create your own profile. The platform will tell you the interests of your audience so brands will know what kind of community you have.
If you’re a brand, you’ll have access to profiles that might be interested in working with you. SocialPubli has 55,000 influencers, 750 million total followers and 1500 campaigns.
Pricing
The price must be requested.
TapInfluence
TapInfluence is one of the influencer marketing platforms that allows brands to identify the most suitable influencers with whom to create successful campaigns. It is aimed at agencies, companies and brands of all sizes.
Tapinfluence offers many benefits such as finding influencers based on over 20 criteria, geolocation, real-time campaign and data analytics, campaign, workflow, and task management, and much more.
Pricing
The price must be requested.
Traackr
Traackr is one of the Influencer marketing platforms used for strategy and high-impact campaigns. It offers deep analysis and a enormous network of influencers. Many of the world’s largest advertisers and hundreds of influential agency brands use Traackr daily to optimize their influencer marketing strategy.
The software provides many services such as data analysis, ROI and real-time engagement, an extensive contact database, influencer determination and management, contact, contents, campaign management, and much more.
Pricing
The price must be requested.
Upfluence
Upfluence is a software that is divided into 2 different products. The first is Reachr, where brands search for influencers to create contents. The second is the Publisher platform, where businesses can go beyond content marketing strategies and explore the world of native advertising. It’s a multifunctional platform that allows to launch campaigns in a few minutes and finds influencers from over 150 countries.
Upfluence offers many benefits such as real-time campaign and data analytics, workflow, campaign, and task management, third-party integrations, and much more.
Pricing
The price must be requested.
Virality
Virality is an Italian app that can also be used by pc. It has many functions that go beyond the meeting between brands and Influencers. It does a detailed analysis of profiles, helps improve the time for posting and analyzes competitors.
It is a real digital marketing ecosystem that creates innovative tools that aim at growing and enhancing the organic presence on social networks to increase customer profitability. The platform also leverages artificial intelligence.
Pricing
The price must be requested.
A list of the 70 best known Influencer marketing platforms worldwide
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Influencer Marketing Platforms: conclusion
Influencer marketing is a winning strategy that can give a significant boost to your startup, therefore choosing the right platform is a fundamental aspect. With this article we hope to have provided you with all the information you need to take the right path!
Be curious! Do not limit yourself and do not stop at our proposal of tools! Check out our article Software Discovery platforms: the top 9 for us to find the one that best suits your needs.